“Good marketing efforts allow small businesses the opportunity to compete with well-known, larger corporations and compete for their market share.”
Black Girl Ventures
Black Girl Ventures is an organization that addresses the unique challenges black and brown women face in accessing social and financial capital to grow their business. The organization reaches has chapters in various major cities and reaches a network of black women around the world. Becoming a content creator for BGV would allow you to share your expertise with other Black and Brown women, while also promoting your business.
WebFX is a full-service digital marketing agency that creates custom strategies for each client based on their needs and goals. Request a free strategy proposal and receive a marketing plan that shows you why WebFX is rated as the world’s best SEO agency.
HubSpot is a platform that unites software, education, and community to help businesses grow better everyday. They’ve compiled a list of 26 ideas for your 2020 small business marketing strategy that can help grow your business immensely. Also check out their Marketing Hub with their All-in-One Inbound Marketing Software where you’re able to grow traffic, cover leads, and prove ROI.
While The Hartford specializes in business, home and car insurance, the company also has compiled a small business directory that you can easily be a part of! It’s an easy and free way to let customers in your community know you’re open for business.
How To: Hold Virtual Events
Virtual events and meetings are the new normal! If you’re looking to keep your company thriving or grow virtually, repeat founder, David Spinks, gives a crash course on how to continue expansion and increase traffic virtually.
Help A Reporter Out (HARO)
Looking for some publicity, but not yet ready to invest the time and money needed for marketing? HARO is perfect for you! HARO connects journalists and bloggers with relevant expert sources to help journalists’ meet their deadlines and enable brands to tell their stories. It allows bloggers and business owners to share their expertise in their industry, while allowing journalists to spend more time writing and less time sourcing.
Similar to HARO, Source Bottle allows you to share your insights and stories you’ve gathered from working in an industry or running a business to a journalist to be published on various media outlets. A great and easy way to gain traction without jumping through the hoops that comes with trying to gain exposure!